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Serviceplan
- B2B Communications
- Branding & Package Design
- Content Marketing
- Corporate Communications
- Corporate Design
- Corporate Marketing
- Corporate Reputation
- CSR & Sustainability
- Dialogue Marketing
- Employer Branding
- Event Communications
- Retail Marketing/PoS
- Healthcare Marketing
- Fair & Experiential Branding
- Political Communications
- Public Relations
- Sponsoring & Cooperations
- Tourism Marketing
- TV & Audiovisual Production
Mediaplus
- Business Intelligence
- Start-Up-Media
- Trend & Innovation Research
Plan.Net
- Apps
- Business Intelligence
- Content Marketing & Social Media
- Digital Transformation
- Digital Campaigns
- E-Dialogue & E-CRM
- Mobile Marketing
- Omnichannel Commerce & Sales
- Online Media
- Performance, Search & Affiliate
- Social Advertising
- Targeting & Trading Desk
- Technology Services
- Virtual/Augmented Reality 360°
- Websites, Portals & Platforms
Solutions
- Retail Marketing
- Intelligent Marketing Services
- Internationalisation
- Marketing Automation
- Marketing Cloud Solutions
- Marketing Process Consulting
- Media Production
- Central Brand Management
Consulting
- 360° Campaign Development
- Integrated Communications Strategy
- Brand Architecture
- Branding
- Brand Strategy & Positioning
- Organisation & Transformation
- Product & Service Innovation
- Touchpoint Planning
Facit
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- Brand Fit Analysis
- User Requirements Research
- Insight-Based Consulting
- Classic & Digital Market Research
- Consumer Typologies
- Creativity Tests
- Brand & Media Research
- Brand Potential Analysis
- UX Research & Consulting
- VALUE SPHERE®
House of Communication
Consulting
策略咨询
Serviceplan咨询团队是Serviceplan集团的品牌、营销、销售的国际战略和创意顾问。它为客户提供以市场和消费者为导向的管理、品牌定位流程、综合传播策略和数字转换流程。
Serviceplan
创意传播
我们卓越的创意服务是基于我们创新和网络化的思维和工作方式，它们是营销活动的创意源泉。Serviceplan代理机构掌握着创作过程和所有跨域服务的核心科目。 Serviceplan被评为全球顶级创意机构之一。
Mediaplus
媒介与数据
Mediaplus集团是欧洲最大的由合伙人管理的独立媒介代理。它利用在综合媒介规划以及全球媒介的研究和创新领域中累积的深厚专业知识，来整合数据分析能力和数字媒体专业知识。自1983年以来，Mediaplus一直为客户提供创新与革命性的媒介管理，个性化品牌媒介策略，有效的媒介购买和广告效果优化等服务。
Plan.Net
数字化与技术
Plan.Net是Serviceplan集团的数字传播专家品牌。它是欧洲最大的数字代理机构之一，专注于技术和平台管理。全球有超过25个地点以及1,000多名员工开发并提供了相关的客户体验，从而实现了跨所有渠道的无缝数字客户之旅。
Solutions
营销资产开发
2016年，Serviceplan集团成立了Serviceplan Solutions，是自2012年起以独立控股公司形式运营的代理机构。 Serviceplan Solutions绩效组合的一部分是适应性和创新性的传播措施实施，以及内部基于云工具而开发的“智能营销服务”，以确保效率最大化。Solutions品牌的承诺是“降低复杂性”。
Facit
洞察与研究
Facit秉承我们的座右铭“建立最佳价值”，将所有互补的研究学科相结合，为客户提供全面的解决方案。核心服务包括消费者行为分析，用户体验优化以及媒体和品牌触点的影响评估。 此处获得的见解是构成战略沟通计划的基础。
CONTACT
Bernard Wong
Managing Director - Serviceplan China Shanghai