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LORENZ Moments Social Media Campaign

Case Description

Lorenz Snack-World is a growth-oriented European brand-name company headquartered in Neu-Isenburg, Germany, with production in four main categories: chips, extruders, salty bakery and nuts. The company has been family-run for four generations and exports to around 80 countries throughout the world.

Serviceplan supported Lorenz Brand in the localization of the international website for China market together with the ideation of the Lorenz Moments Campaign. Following the company motto “Snack are us” we invited Lorenz consumers to take a selfie during a fun moment with friends or family to engage the users with the brand.

Info

Client
Lorenz

Branch
FMCG

Category
Website development

CONTACT

Jan-Philipp Jahn

Jan-Philipp Jahn
Managing Director

+86 185 1845 0068

E-Mail: j.jahn@serviceplan.com